TIME

Hillary Clinton Recruits Eric Holder for New Campaign Ad

Holder could help Clinton win the black vote in S.C.

[video id=J4VIINs1 ]

Hillary Clinton enlisted former Attorney General Eric Holder for her first campaign ad in South Carolina, an early-voting state with a significant African-American population.

Holder, who served as deputy attorney general under President Bill Clinton and in the Obama Cabinet alongside Hillary Clinton from 2009 to 2013, touts his long relationship with her in the ad, titled “25 Years.”

Holder endorses Clinton’s stance on tightening gun laws and increasing police accountability and says that she has “fought her whole life for children, to protect civil rights, voting rights.”

The ad follows a January announcement that Holder, the nation’s first black attorney general, would campaign for Clinton in South Carolina, where more than 25% of the population is African-American. An endorsement from Holder could be as close to an endorsement from President Obama as Clinton would be likely to get on the campaign trail.

The ad is set to roll out in South Carolina, where Clinton may be looking to shore up votes after a narrow victory in the Iowa Caucus. Clinton is more than 30 points ahead of opponent Bernie Sanders in a polling average compiled by RealClearPolitics.

Your browser is out of date. Please update your browser at http://update.microsoft.com


YOU BROKE TIME.COM!

Dear TIME Reader,

As a regular visitor to TIME.com, we are sure you enjoy all the great journalism created by our editors and reporters. Great journalism has great value, and it costs money to make it. One of the main ways we cover our costs is through advertising.

The use of software that blocks ads limits our ability to provide you with the journalism you enjoy. Consider turning your Ad Blocker off so that we can continue to provide the world class journalism you have become accustomed to.

The TIME Team