TIME 2014 Election

GOP Strategist: Democrats Blundered by Hiding Barack Obama

Republicans explain what they would have done differently if working for the Democrats

Republican operatives still relishing their Senate election victory offered some unlikely criticism of their Democratic opponents’ campaigns Thursday.

“They sidelined the president,” Rob Collins, the Executive Director of the National Republican Senatorial Committee (NRSC) told reporters at a backslapping post-election briefing. Instead, Collins argued, Democrats shouldn’t have been scared off by Republican attempts to tie Obama to their candidates.

Collins said NRSC polling had long identified the economy as the issues voters cared about most, and one where Democrats stood to gain. “We felt that that was their best message and they sidelined their best messenger,” he said. Collins added that in many states, Democratic candidates had positive stories to tell. “In Colorado, unemployment is 5.1 percent and they never talked about it,” he added.

“They were so focused on independents that they forgot they had a base,” Collins said of Democratic Senate candidates. “They left their base behind. They became Republican-lite.”

Collins also attacked the Democratic “war on women” message, particularly in Colorado, saying Democrats used “a tactic as a strategy.” He was equally critical of the Harry Reid-pushed Koch Brothers narrative. “It was a dumb debate. It didn’t move a voter,” he said.

“I can’t remember a Democrat who spent any kind of money in a significant way talking about the economy,” he added. “If I had a choice between talking about the number one issue we saw in every single poll, and talking about a single issue, I would be talking about the number one issue.”

But Collins’ advice may well be a form of psychological warfare against Republicans. Earlier Thursday, he labeled Obama as Republicans’ best surrogate.

https://twitter.com/RollCallAbby/status/530365223497388032

Obama only appeared publicly with one Democratic Senate candidate, Senator-elect Gary Peters of Michigan, who was already well ahead in the polls. The White House said Obama was taking his cues from the individual campaigns. In the closing stretch of the campaign, Obama was engaged in radio and robo-calling efforts on behalf of some Senate Democrats to drive base turnout, but the Republicans argued it was too little, too late.

NRSC communications director Brad Dayspring argued that Democrats should at least tried to see benefit from Obama. “We were going to use Obama against them no matter what,” he said.

Dayspring highlighted the success of the party’s much-mocked candidate schools: “We didn’t have a single candidate create a national issue for other candidates,” he said.

 

Tap to read full story

Your browser is out of date. Please update your browser at http://update.microsoft.com


YOU BROKE TIME.COM!

Dear TIME Reader,

As a regular visitor to TIME.com, we are sure you enjoy all the great journalism created by our editors and reporters. Great journalism has great value, and it costs money to make it. One of the main ways we cover our costs is through advertising.

The use of software that blocks ads limits our ability to provide you with the journalism you enjoy. Consider turning your Ad Blocker off so that we can continue to provide the world class journalism you have become accustomed to.

The TIME Team